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Sugandh began in 2016, started much before in our Founder’s Head and Heart. She then brought in a team of people to get to you the best of Indian Culture with presence of Art and Comfort. That we call the World Of Sugandh. We are here to spread the Fragrance of Indian Cloth in a manner that you wear it and feel what it is like. What it is like to be a part of India and What it is like to wear hand woven cloth with designs that are Contemporary.

Under World of Sugandh, we are representing Indian ethnic cloth under three main labels giving different touch to the designs depicting the culture and ethnicity along with Indian Heritage and Modern Hues.

Have a Question?

Monday - Friday: 09:00 - 18:30 1/B, MD House, Opp Dominoes, Bhavnagar, GUJ-INDIA +919638442222 WorldofSugandh@gmail.com



From AM to PM

– Juhi Bansal

( Closetbuddies.in )

Outfit For A Day
#Closetbuddies #WorldOfSugandh

I am back after a really long time. Was I missed? Were my outfits missed? And more importantly, were my rants missed? Ok ok, you don’t have to answer that! Duh!

Without much further ado, I’ll make this article simply about fashion and styling. (I’ll reserve my rants for some other day 🙂 ).

So, ladies how many times have you spent your weekends running errands, meeting friends for coffee and then attending social dos. For me this is practically every Saturday of my life. At times there isn’t even time to change! I went through the last weekend in one such mad rush. While I may not have had the time to change outfits, some clever styling came to my rescue and voila! I was set. Do let me know if you like my AM to PM look.

I wore this gray maxi dress for “running the errands” bit. The silk scarf and the Manish Arora for Amrapali earrings added just the right mix of colours and oomph to the whole look.

For the evening do, I ditched the earlier accessories for some shiny ones and a floral cape and tied the hair up in a messy bun.

Psst: I also decided to replace my nude lip colour with this diva-esque red and it did take the look up a few notches.

The outfit is by Sugandh, a designer for the young urban India. Every look in her catalogue is sophisticated and carefully crafted. Sugandh is one place where you can calm your inner soul for a cultural change. Each design has an innovative blend of ethnic crafts and western aura. Do check out their complete collection on FB and Insta.


Look 1:

Maxi: c/o Sugandh (Buy)

Earrings: Manish Arora for Amrapali

Shoes: Charles & Keith

Bag: Jet Set Travel by Michael Kors

Silk Scarf: Holii Accessories

Look 2:

Maxi & Floral Cape: c/0 Sugandh (Buy)

Neckpiece: Jaipur

Clutch: c/o Lovetobag

Heels: Charles & Keith

Pics: Bhavya Rathore

Location (Look 2): Pruthvi Art Gallery & Cafe

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